The Digital Recruitment Company is a recruitment consultancy firm working in the digital sector. They recruit for digital jobs both in the UK and internationally aiming to find the best candidates for their jobs, which can be anything from permanent, to interim, temporary and freelance. Not one for tradition, the Digital Recruitment Company likes to do things a little differently by offering video interviews.
Digital Recruitment Company needed a website design that could represent their brand and business at its best. After having built up a reputation around its unique values for many years, it was important to establish its image online and to engage more with its website visitors.
We made the new website’s browsing navigation simpler in order to give the visitor a straightforward user journey. The main focus was to encourage website visitors to engage more with the web design and thus increase the number of job applications being sent. We found a way to improve our client’s business by making it more accessible for website users to apply for jobs throughout every page of the website. To strengthen the website conversions, we also implemented a search functionality that allows users to efficiently narrow down their results. Finally, with a job alert embedded to the header, users had rapid access to applications from any location on the website.
Digital Recruitment Company already had a strong brand identity thanks to its values and commitments to renewable energies; however there was potential to improve their visual brand identity through the website.
In response, we designed new custom illustrations. These visually appealing elements were created to attract and engage website visitors. We also created a custom colour scheme to suit the company's values and used font replacement technology to give the web design a unique and characterful look.
Digital Recruitment Company also asked for their new website to be integrated with social media. It was important for the Company to have a profile on multiple social media outlets.
The solution we used was to feature social media icons in the header, the footer and on the side bar to catch the user’s attention while browsing on the website. We integrated the Twitter feed to the sidebar, showing the company’s latest tweets. In addition we created a function which allows users to apply for jobs using their LinkedIn profiles directly through the Company website. The website’s visibility was further enhanced with an industry related blog and advanced SEO functionality.
I am delighted with the web design and business cards. The website is ranking high for all London areas I work in. Enquiries and business has increased allowing me to expand. Excellent!
Theedam Electrics, London
Thank you for creating an outstanding web design. My blog has received hundreds of visitors and many positive reviews. Friendly, reliable and helpful service.
LSE Politics Academic
Dr Jill Stuart